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Paul Moorby joins UK technology trade mission to Saudi Arabia

Paul Moorby joins UK technology trade mission to Saudi Arabia

Paul Moorby, Chipside’s CEO, has continued his international travels as part of the UK’s delegation of tech leaders on a trade mission to Riyadh and Jeddah in Saudi Arabia.

The Technology and Smart Cities Trade Mission, organised by the Department for International Trade in partnership with the Saudi British Joint Business Council, is aiming to build trade relationships between the two countries and identify how Saudi Arabia can access innovative UK expertise in a variety of technology industry sectors including smart cities, fintech, AI and IoT.

Saudi Arabia hosts the largest ICT market in the region, with several public and private smart city initiatives already in place. The UK delegation has met with some of the project teams driving Vision 2030 - an initiative to build a sustainable, long-term future for Saudi Arabia which includes an ambitious National Digital Transformation Programme.

One of the highlights of the trip was a business roundtable with the Red Sea development team to discuss smart city projects.  Paul presented examples of how Chipside’s cashless and virtual permit platform, MiPermit, is enabling local councils in the UK to improve parking and permit management. It was also an opportunity to share how Chipside’s broader Oppidatim strategy is bringing industry partners together, by enabling local government to combine and interpret real-time traffic information and drive efficiency of local services; increasing information available to key decision makers. 

 “This is a productive and useful forum for exchanging future tech ideas that could be applied in the UK and countries across the world,” says Paul.  “We are already working with a number of councils on long term smart city projects. We have experience of delivering elements of the truly modern smart city.”


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